Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press

Over the past few years the phrase "content strategy" has been popping up more and more in discussions about the web and other interactive media. Journalism needs more content strategists, particularly strategists with training or experience as a journalist. As a community manager you notice people, content and schedule are required. There are many misconceptions about what this role is in its entirety. Content Strategy for the Web by Kristina Halvorson. How can you realize the value of content while planning for its long-term success? This ain't no Field of Dreams,” one of our clients recently observed. What is digital experience – “Content Strategy for the Web” is a book she recommends. The main thing content needs to be is usable and useful. For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Online, you build it and it's entirely possible that no-one will ever know, let. The content strategy has relatively the new type of the discipline in the digital marketing. The official primer for the discipline of Content Strategy will soon be available for your reading enjoyment.